01
THE CHALLENGE.
Make premium website design the first thing people understand about Free Up.
SELECTED WORK / FREE UP
WE COULD TELL YOU
WHAT WE BUILD.OR WE COULD
SHOW YOU.
Websites designed to look different, work smarter,
and make businesses easier to remember.
● ● ●PROJECT CAPTURE↗
01 / FEATURED BUILD · OUR OWN FLAGSHIP
Free Up Signature
View Case Study ↗FREE UP AGENCY.
A website that demonstrates the experience it sells.
● ● ●THE FIRST IMPRESSION↗
DESIGN & TECHNOLOGYMake them stop.
Oversized typography puts the product first: websites people remember.
ART DIRECTION / INTERACTION / DEVELOPMENT02
THE IDEA.
Let the website demonstrate the design, motion, and clear decisions we sell.
03
THE RESULT.
A working brand experience with dedicated service, pricing, about, and contact pages.
02A / RESIDENTIAL CLEANING
A FRESH START.
A CLEAR NEXT STEP.
Free Up LaunchHappy Housecleaners
A welcoming website with clear cleaning services and a simple path to an estimate.
● ● ●ACTUAL HOMEPAGE↗
02B / HOME SERVICES / DEMO BUILD
SMALL JOBS.
BIG FIRST IMPRESSIONS.
Free Up LaunchNorthstar Handyman Co.
A crafted handyman website demonstration, with service discovery and interactive before-and-after storytelling.
● ● ●ACTUAL HOMEPAGE↗
03 / BUILT BY FREE UP · REAL ESTATE COACHING & TRAINING
A BIGGER
VISION.
A BOLDER SITE.
Free Up SignatureAgent Power Up
Coaching, training, AI, and marketing. One clear destination for real estate agents ready for their next chapter.
● ● ●AGENTPU.COM↗
CLOSER LOOK / FOUR PAGES, ONE CONNECTED BUILD
MORE THAN
A FIRST IMPRESSION.
Explore four real pages. Activate a preview to scroll, use the menus, and try the interactions.
Services, made clear.
Activate to scroll and interact inside this frame.
A confident next step.
Activate to scroll and interact inside this frame.
The person behind it.
Activate to scroll and interact inside this frame.
An experience to remember.
Activate to scroll and interact inside this frame.
FOUR DIRECTIONS / DIFFERENT BUSINESS NEEDS
BUILT AROUND
THE BUSINESS.
● ● ●AGENTPU.COM↗
Agent Power Up
REAL ESTATE COACHING & TRAINING · BUILT BY FREE UP
A bold destination for an agent’s next chapter. ↗● ● ●ACTUAL HOMEPAGE↗
Free Up LaunchHappy Housecleaners
RESIDENTIAL CLEANING
Explore the website ↗● ● ●PROJECT CAPTURE↗
Free Up Agency
DESIGN & TECHNOLOGY · OUR OWN REBUILD
The website becomes the experience. ↗● ● ●ACTUAL HOMEPAGE↗
Free Up LaunchNorthstar Handyman Co.
HOME SERVICES / DEMO BUILD
Explore the website ↗SIGNATURE / A DIFFERENT DIRECTION
SOME STORIES
MOVE SIDEWAYS.
We build horizontal swipe experiences, too. Cinematic scenes, connected by movement. A homepage that feels like an experience.
SWIPE OR USE THE ARROWS TO EXPLORE →01 / 02
● ● ●HORIZONTAL HOMEPAGE / 01↗
Experience the homepage ↗HOMEPAGE EXPLORATION / 01Free Up Signature
Open demo ↗JP Handyman & Remodeling
Craftsmanship, told one scene at a time.
● ● ●HORIZONTAL HOMEPAGE / 02↗
Experience the homepage ↗HOMEPAGE EXPLORATION / 02Free Up Signature
Open demo ↗Door Fixer Upper
A different kind of first impression.
These are homepage design examples. Open a demo to explore its scrolling experience.
Let’s build your experience ↗FREE UP / THE EVOLUTION
SAME BUSINESS.
BETTER EXPERIENCE.
The original Free Up homepage and the new website-first direction.
CLEARER MESSAGE.STRONGER FIRST IMPRESSION.
BEYOND THE SCREEN / INTERACTIVE DEMONSTRATION
WE’RE NOT JUST
DESIGNING PAGES.
We’re designing what someone sees, understands, clicks, and does next.
01 / WEBSITE
The right first impression.
A visitor discovers a service that fits what they need.
Illustrative workflow. Integrations are scoped for each business.
DESIGN IS WHAT THEY SEE.
SYSTEMS ARE WHAT HAPPENS NEXT.
THE DETAILS MATTER / TRY THEM
SMALL DETAILS.
BIG DIFFERENCE.
Hover or focus. A quiet invitation forward.
A compact menu with a clear destination.
Tap to reveal. A small moment of discovery.
FREE UP SIGNATURE
WHEN THE WEBSITE
BECOMES THE EXPERIENCE.
DESIGN EXPLORATION / NOT CLIENT WORK
Pinned scenes. Live typography. Purposeful interaction.
This is what Free Up Signature is built for.
FREE UP LAUNCH
NOT EVERY WEBSITE
NEEDS TO BE A MOVIE.
IT STILL NEEDS TO BE GOOD.
Free Up Launch gives businesses a professional, modern website without the complexity of a fully custom interactive experience.
- Clear structure
- Strong hierarchy
- Mobile-first layouts
- A clear next step
ILLUSTRATIVE STRUCTURE / NOT CLIENT WORKGREAT WORK.
YOUR BUSINESS MENU ＋
GREAT WORK.
WELL PRESENTED.
What you do. Who you help.
Why it matters.
01
Clear services02
Easy contact03
Real trust
Clear services02
Easy contact03
Real trust
THE THINKING BEHIND THE BUILD
TAKE A
CLOSER LOOK.
REAL ESTATE COACHING & TRAININGFree Up Signature
Agent Power Up
Bring coaching, creative services, and business tools into one clear experience.
Read Case Study ↗OUR OWN FLAGSHIPFree Up SignatureFree Up Agency
From explaining the services to demonstrating the experience.
Read Case Study ↗RESIDENTIAL CLEANINGFree Up LaunchHappy Housecleaners
A welcoming website with clear cleaning services and a simple path to an estimate.
Explore Website ↗HOME SERVICES / DEMO BUILDFree Up LaunchNorthstar Handyman Co.
A crafted handyman website demonstration, with service discovery and interactive before-and-after storytelling.
Explore Website ↗THE FREE UP APPROACH
EVERY PROJECT STARTS
WITH A PROBLEM.
01UNDERSTAND
02SIMPLIFY
03DESIGN
04CONNECT
The website should solve something. Better presentation. Better conversion. Better systems. Ideally all three.
YOUR NEXT CHAPTER
LIKE WHAT YOU SEE?
LET’S BUILD
YOURS.
Tell us what you have now, what isn’t working,
and what you want the next version to do.